"WE'VE HAD A 450% INCREASE IN SALES ONLINE!" -krystal, lot xi
"WE'VE HAD A 450% INCREASE IN SALES ONLINE!" -krystal, lot xi
Learn from the entrepreneur who's helped over 100,000 small businesses GROW
Grow your business with advice that's actually been tested in the real world.
No-nonsense online courses for founders, makers, artists, and product-based businesses who want to sell more, and save time with less overwhelm.
featured IN
Why Smarter Not Harder Exists
Running a business has never been more overwhelming.
You're expected to:
✔ Build a website ✔ Master social media
✔ Learn email marketing ✔ Understand SEO
✔ Make videos ✔ Run ads
✔ Ship orders ✔ Create new products
…GOOD LUCK FITTING IN a life.
REAL-TALK HELP IS HERE
meet your instructor
hi, I’m SONJA!
I'M AN ENTREPRENEUR, AWARD-WINNING JOURNALIST, AND EDUCATOR WHO'S SPENT NEARLY 20 YEARS HELPING INDEPENDENT BUSINESSES THRIVE.
ALONG THE WAY I'VE:
• TAUGHT 34,000+ STUDENTS THROUGH ONLINE COURSES
• FOUNDED 5 BUSINESSES, INCLUDING UNIQUE MARKETS, AMERICA'S FIRST POP-UP MARKET
• BEEN NAMED "THE MILLIONAIRE MAKER" BY FORBES
• BEEN RECOGNIZED BY EILEEN FISHER AS 1 OF 30 ENTREPRENEURS CHANGING THE WORLD
• MAIN STAGE SPEAKER AT MAJOR CONFERENCES INCLUDING SXSW, CREATE & CULTIVATE, QUICKBOOKS CONNECT, GIRLBOSS RALLY
I'VE helped OVER 75,000 BUSINESSES SUCCEED BEFORE SOCIAL MEDIA, THROUGH THE RISE OF SHOPIFY, THE PANDEMIC, INFLUENCER MARKETING, AND NOW AI.
ONE THING HAS NEVER CHANGED:
THE BUSINESSES THAT SUCCEED AREN'T THE ONES CHASING EVERY TREND.
THEY'RE THE ONES WHO MAKE SMARTER DECISIONS & GET HELP WHEN THEY NEED IT.
More Sales. Less Guesswork.
Every course follows the same philosophy.
Will this make you more money? Will this save you time?
FEATURED COURSES
YOU DON’T NEED MORE FOLLOWERS, YOU NEED TO FIX WHAT’S LEAKING.
YOUR WEBSITE IS YOUR MOST POWERFUL SALES TOOL, OPEN 24/7. EVERY MONTH THAT YOU SPEND WONDERING WHAT’S WRONG IS A MONTH YOU’RE NOT MAKING MONEY!
LEARN HOW TO TRANSFORM YOUR WEBSITE TO ACTUALLY CONVERT.
STOP GUESSING AND GETTING IN THE WAY OF YOURSELF!
DON’T PUT IT OFF ANY LONGER, UTILIZE THE POWER OF SOCIAL MEDIA.
LEARN HOW TO SHOW UP FOR YOUR COMMUNITY, SAVE TIME WITH MY LESSONS AND DOWNLOADS, AND GROW AN AUDIENCE THAT SUPPORTS YOU AND YOUR WORK.
WHAT STUDENTS ARE SAYING
“Sonja's course shifted my mindset, and broke down the impossible into actionable steps.” -Cassie
"WE'VE HAD A 450% INCREASE IN SALES ONLINE!" -krystal
